The Importance Of Closing

How done beats perfect

Photo by Minh Pham on Unsplash

Closing is a common sales term, effectively associated with “getting the deal done”. Rather counterproductively, it is also the hardest part of the selling process.

I am writing this with the view of expanding on far more than just a sales negotiation, as it transcends into so many day-to-day activities, from accepting a job offer to arranging a dentist…